June 21, 2026
As a wedding photographer, my website isn’t just a portfolio. It’s my storefront, my brand experience, my lead generation tool, and often the first impression couples have of my business.
After working with various website platforms over the years, I ultimately chose Showit for Breana Isley Photography after leaving Pixieset, and it’s one of the best business decisions I’ve made.
If you’re a photographer, creative entrepreneur, coach, or small business owner trying to decide between Showit and Squarespace, here’s why I believe Showit offers a significant advantage.
One of the biggest limitations I found with Squarespace was design flexibility.
Squarespace offers beautiful templates, but you’re still working within predefined structures. Making custom adjustments often means compromising your vision or relying on custom code.
Showit works differently.
With its drag-and-drop editor, you can place elements exactly where you want them, creating a truly custom website experience without needing to know how to code. The platform was built specifically for creatives who want their websites to feel unique rather than template-driven.
For photographers especially, this level of design control allows your website to reflect your artistic style instead of looking like every other business in your industry.
One of Showit’s biggest advantages is that it combines visual website design with the power of WordPress blogging.
Your website pages are designed in Showit, while your blog runs on WordPress behind the scenes. This gives you the creative freedom of Showit and the content management and blogging capabilities that have made WordPress the industry standard for years.
For businesses investing in SEO, this is a major advantage.
Blogging remains one of the most effective ways to increase organic traffic and attract ideal clients through search engines.
Showit’s WordPress integration allows you to take advantage of WordPress’s robust blogging ecosystem, including SEO plugins, categories, tags, and long-term content strategies.
As a photographer, many of my inquiries come from venue guides, engagement session blogs, and educational content that helps couples discover my work through Google.
Having a platform that supports long-term SEO growth was essential.
Showit was designed with photographers, designers, coaches, and creative entrepreneurs in mind.
The user experience feels intuitive and visual rather than technical. Instead of fighting with templates, plugins, and page builders, you can focus on creating a website that reflects your brand and serves your clients. Showit also integrates with many popular business tools including email marketing platforms, scheduling software, membership systems, Shopify, and WordPress plugins.
Another area where Showit stands out is mobile design.
Rather than relying on a template’s automatic mobile responsiveness, Showit allows you to customize the mobile version of your site separately. This gives you more control over how your website appears on phones and tablets, where a large percentage of visitors are browsing.
For image-heavy businesses like photography, that flexibility makes a significant difference in user experience.
One of the things Showit is known for is its customer support.
Whether you’re building your first website or making advanced changes, their support team is responsive, knowledgeable, and genuinely helpful. For business owners who don’t want to spend hours troubleshooting website issues, that support alone can be worth the investment.
If your priority is having a simple website with minimal customization, Squarespace may be enough.
But if you want:
Showit is hard to beat.
It’s the platform I use for Breana Isley Photography, and it’s allowed me to create a website experience that reflects my brand while supporting my SEO and marketing goals.
If you’re considering Showit, you can start with a free month using my referral link:
Start Showit Free for One Month
Whether you’re launching a new business or redesigning an existing website, Showit gives you the flexibility to create something that truly feels like your own.

Breana Isley is a luxury wedding photographer based in Southern California, specializing in documentary and editorial wedding photography throughout Los Angeles, Orange County, Malibu, Palos Verdes, and destinations beyond. Known for blending authentic storytelling with refined artistry, she creates timeless imagery that preserves the emotion, connection, and atmosphere of each celebration.
As a wedding photographer, my website isn’t just a portfolio. It’s my storefront, my brand experience, my lead generation tool, and often the first impression couples have of my business. After working with various website platforms over the years, I ultimately chose Showit for Breana Isley Photography after leaving Pixieset, and it’s one of the […]
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